Canon 1D Mark IV

You knew it was gonna happen.  A new camera body has hit the market from Canon.  It was only a matter of  time.  The latest?  The Canon 1D Mark IV!  (That’s four in Roman numerals…)  What’s it got going for it?  Lots of features and functions.  Everything is being discussed ad infinitum from Megapixels to frame rates, to video, to shutter speeds to ISO’s, and everything in between.  In the end, I’ve come to one conclusion:  the camera market is always changing, always advancing, and new gear is coming out all the time – from all the vendors.  Want some proof?  The Canon line-up of Digital SLR’s in its entirety is little more than 2 years old – with the oldest being the 1D Mark III which was introduced in early 2007.  Take a look at the current active line-up of Canon DSLR’s and their dates of introduction (from Wikipedia):

  • EOS 1Ds mark III – Mid 2007
  • EOS 1D Mark IV – Two days ago
  • EOS 1D Mark III – Early 2007
  • EOS 5D Mark II – Mid 2008
  • EOS 7D – 2009
  • EOS 50D – Mid 2008
  • EOS Rebel T1i – 2009
  • EOS Rebel XSi – 2008
  • EOS Rebel XS – 2008

That’s a lot of cameras!  And that’s only their active lineup!  Others that have been “deprecated” (taken out of production) include the 40D, 30D, 20D, 10D, Rebel XT and probably more.  It’s funny actually that the two SLR’s I have owned are the XT and the 40D – neither of which is in production anymore.  And both of these cameras were absolute cutting edge on their release roughly 2 years ago and 5 years ago respectively.  The XT marked a new era of consumer grade SLR’s and the 40D marked a significant advancement to the 20D which was the most popular camera for serious enthusiast shooters for many years.  (Apparently, the 30D was only an incremental upgrade…)

A lot of people have been asking me:  “Are you going to upgrade?” What does the new MP count mean?  What about the video?  Do we need to be concerned about this?  Is it priced fairly?  What about this?  What about that?”  Lots of techno-babble is going around, and to be honest, I can’t keep up anymore.  For me it’s about one thing and one thing only:  Does it take good pictures?  In both the active and the deprecated line-up, the answer is a solid yes!

For what it’s worth, for me, I will continue to use my current camera until one of two things happens:

  1. It breaks
  2. My needs exceed its ability

Having said that, I am always interested in hearing what others think about the latest developments in the camera and photography industry.  It’s always fun to talk gear talk, and prognosticate, and “oooh” and “ahhh” over the latest gagedtry.  If I had a million bucks, then sure, I might look at all the stuff and buy every time a new one comes out, but until then…the above criteria fit the bill for me just fine.  What about everyone else though?  Does this make sense?  Am I being curmudgeonly?  Am I burying my head in the sand?  Is there something I am missing?  What are your thoughts on the “latest and greatest” in the camera world?  I’d love to hear, so sound off in the comments and via email – who knows, you may get your name featured on a podcast!  LOL

In the meantime, as always, Happy Shooting! 🙂  (We’ll see you back here on Friday with hopefully the latest podcast and some weekend nuggets (like a winner for the Flickr Monthly Giveaway!)

11 thoughts on “The 1D Mark Huh?

  1. Jason, I agree with you. I just bought my first SLR, the XSi, back in January 2009. Like the 40D, it is rated for 100,000 actuations of the shutter and has excellent image quality. So far, I’m up to about 4,400 actuations. I love the XSi. It has done everything I’ve wanted it to do, and I don’t see a need in the near future to upgrade the body. I would much rather spend money on building up my collection of glass.

  2. The camera’s are changing faster than I can change my underwear !!!!! I started with the Xti and upgraded to the 40D. Right now the 40D suits what I am doing and it is a very capable camera. I will hold onto this camera until it meets an untimely death. It’s a shame that the value of this camera has dropped so dramatically !!!

    All that said,I really want a 7D or 5D MarkII BUT the only way I will upgrade is to get some paying gigs. I will still hang onto old faithful “40D”. Video convergence is coming !!!!

  3. This is like any other consumer product. What’s the latest technology on TV’s, cell phones, cars, dishwashers, etc…..

    I’ll take the same approach I take with my car and other higher cost items. Goa head and buy as much as I can afford, and then “run it into the ground” before upgrading. For example I mean maintenance costs end up being higher than monthly payments for a new one.

  4. The 40D is my favourite camera of all time (perhaps, next to the EOS1). I have 5D MkIIs too which are stunning for wedding work – but the 40D has been my work horse for a while now and it will contnue to do so. I’m glad Canon are not chasing the Pixels so much these days, but would also like to see a High End dSLR where the concentration is more on single shot photography rather than the obsession with video in cameras these days. Fine, have cameras that do video, but also offer high-end dSLRs that don’t….we’ll see.
    .-= Kevin Mullins´s last blog ..Oxfordshire Wedding Photography – Coleshill =-.

  5. Ditto on the 40D. At this point my focus is on investing in excellent glass; thankfully, the 18 month to 2 year lifecycle doesn’t apply to optics like it does cameras/computers. I discovered this morning that Canon’s fall rebate is going on now, so I just grabbed a 24-70 L from B&H for $80 less. 🙂

  6. Like the other posts so far, I too have a 40D and find it quite suitable for what I shoot. I prefer the APS sizing, but also want to eventually get a full frame camera for landscape, macro. I am eying the old EOS 1D Mark III with less, but bigger MPs. Just a little disappointed that the new Mark IV is also APS, albeit 1.3 vs. the usual 1.6.

    The video is not a big thing for me, but I understand others’ needs.

  7. I too own a 40D and it is more than adequate for my abilities and needs. However, one thing I covet in the newer generation DSLR’s is that they shoot video and HD video at that. Now, I know we could get into the whole debate but man, it really would be nice to take the occasional video of my 2 month old while I am shooting instead of having to get the video camera or p&s.
    .-= Jose´s last blog ..Cafe Cubano =-.

  8. My current body is the 40D with a series of good L glass zooms. My next body will be a 5Dmii, not to replace, but to augment my 40D. Full frame sensors and pristine image quality are king in some areas, but I love shooting with the 40D and the faster frame rate, great ergonomics (for me), and reasonable pixel count for the sensor make it a great camera. I will say the 7D and the fancy new autofocus and flash control from the built in unit make it really desirable too. The cold reality to my checkbook is at some point I’ll end up with multiple bodies all aimed at different purposes.

    I still believe knowing a body inside and out, it’s quirks, features, and best uses are the best way to great pictures versus always upgrading bodies so my 40D is likely to stay with me for a while, but the 5D…

    Jon

  9. I’ve got my 5D Mark II and my 40D as a backup. Like you, until something breaks I’m satisfied with my gear. Money spent on photography going forward will be one or two new lenses (primes), and higher capacity cards. That’s about it.

    Let’s say, just saying, if the 40D had an accident while climbing, I think the 7D might be on my radar screen due to the ISO changes on it. Beyond an accident or failure, my camera bodies should be with me for a while. 🙂
    .-= Rich C´s last blog ..There are times when doing prints is a hard job =-.

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